Google Business Profile
Creation or setup where applicable; details, categories, opening hours, services, photos, links and response monitoring.
05 / Visibility & Reputation
Your business deserves a better image.
Novarys reviews your online presence, reputation and customer journey to identify what holds back your visibility and credibility.
Local searchA service near me
Business profile
Example business
Useful information to make a decision, before even visiting your website.
- Website
- Directions
- Call
- Consistent address
- Opening hours provided
- Secure website
- Unanswered reviews
- Photos to update
How your customer finds you.
Every step can win or lose a customer. We look at your business from their point of view.
- 01Search
- 02Result
- 03Business profile
- 04Reviews
- 05Website
- 06Trust
- 07Contact
NOVARYS / Visibility & Reputation
What Novarys reviews.
A complete presence, beyond SEO alone. We connect what people find with what they understand and what they can do.
Reputation
Customer reviews, recurring themes, responses and reported issues: understanding the experience behind the comments.
Website
Image, speed, mobile experience, content, trust and consistency with your actual business.
Local visibility
Local searches, public information, competitors and relevant platforms or directories for your business.
Conversion
Phone, contact, quote, booking or directions: making the intended action clear and accessible.
A bad review is sometimes a symptom, not the problem.
We do not try to artificially hide a poor reputation. A useful response starts with understanding the customer’s experience.
Real experiences. Honest responses. No promised rating or ranking.
Understand
Why are customers dissatisfied?
Identify
Service, delays, communication, reception, an internal process or incorrect information: find the cause.
Improve
Address the real issue wherever possible.
Respond
Reply professionally and with context, without exposing personal information.
Encourage authentic experiences
Invite real customers to share their experience freely, without filtering by satisfaction, incentives or manipulation.
A clearer presence at every point of contact.
Illustrative improvement, not a client result. Actions depend on the review.
Before
- Inconsistent information
- Different opening hours
- Incomplete profile
- Outdated photos
- Unanswered reviews
- Unclear next step
- Website difficult to use on mobile
After
- Consistent information
- Aligned opening hours
- More complete profile
- Current content
- Professional responses
- Clear actions
- Improved mobile journey
Observe. Then choose priorities.
NOVARYS illustration · fictional data
Example business
- Google Business
- To check
- Mobile website
- Adequate
- Opening hours
- Inconsistent
- Reviews
- Rarely followed up
- Photos
- Outdated
- CTA
- Hard to find
- Information
- Different across platforms
Priorities in this example
- Correct inconsistent information.
- Improve the main actions.
- Organise review management.
- Update visual content.
One business should tell the same story everywhere.
Name, address, phone, hours, services, URL and descriptions: we check differences between your website and relevant platforms, then organise updates to align them.
- Website
- 08:00–18:00
- 08:00–17:00
- Local directory
- 09:00–17:00
- Closed on Saturday
After alignment
One consistent reference, confirmed with you, to apply across each relevant platform.
Being found is not enough. Give people a reason to act.
Understanding your products and services, feeling confident, navigating easily and reaching you: we check the mobile journey, performance and friction points. A quote request, call or booking should feel like a natural next step.
Let’s discuss your customer journeyOur approach: from the customer’s view to useful actions.
Observe
How your business appears today.
Compare
What your customers see and what your competitors offer.
Correct
Information, experience and inconsistencies.
Strengthen
Website, content, reputation and trust.
Follow up
Review progress and keep improving.
Your questions, without false promises.
Can you improve our Google profile?
Yes. We review Google Business Profile: information, categories, hours, services, photos and responses. Creation or setup depends on your situation and available access. We do not guarantee any position on Google.
Can you remove a bad review?
Novarys does not promise to remove a legitimate review. Depending on the platform, content that actually breaches its rules may be reported through official mechanisms, without any guarantee that the report will be accepted. Our approach remains to understand, correct, respond and improve.
What do you do when a customer leaves a negative review?
We investigate the cause, prepare a professional response and identify possible improvements. We do not create fake reviews or ask only satisfied customers for feedback.
Do you also work on our website?
Yes: content, image, speed, mobile experience, navigation and contact actions are part of the review, aligned with your business.
Can you check our details across several platforms?
Yes. We agree on relevant platforms and directories with you, compare public information and prioritise corrections.
Do you analyse our competitors too?
Yes, using their public local presence: profiles, content, websites, reviews and customer journeys. This highlights possible improvements without guaranteeing that you will outperform them.
Do you work with local shops?
Yes. We adapt the review to local searches, opening hours, services, directions and contact options relevant to your business.
Do we need to rebuild our entire website to improve visibility?
Not necessarily. The review distinguishes targeted fixes from a useful rebuild. We start with practical priorities.
NOVARYS / Visibility & Reputation
Let’s see what your customers see.
A fresh look at your presence. Clear priorities for what comes next.